AAE President Completes Satellite News Media
To promote AAE’s Save Your Tooth Month and A Healthier Mouth = A Healthier You, Association President Dr. Stefan I. Zweig completed a satellite news media tour this past May. Dr. Zweig took to radio, TV and the web to talk about the importance of saving your natural teeth and the connections oral health has to our overall health. As of June 6, 2022, audience statistics from Dr. Zweig’s tour include:
- 541 TV Broadcast aired
- Audience Impressions: 9,166,363
- 656 Radio Broadcast aired
- Audience Impressions: 14,186,600
- 53 Online Postings
- Unique Monthly Visitors: 7,854,780
- Total Media Placements: 1,250
- Total Impressions: 31,207,743
Digital Billboard in the Big Apple
In an effort to raise awareness about the importance of saving natural teeth, the AAE placed a graphic on an electronic Times Square billboard on “Black Friday” (December 2, 2021) -- the busiest shopping day of the year -- as a complement to its recent survey which showed that more than 75 percent of the public is resolving to prioritize oral health in the New Year.
Tooth Wisdom Comes to Life
From your friendly neighborhood Endodontist: It's important to save your natural teeth whenever possible. This video recaps why root canal treatment is beneficial, and why a specialist known as an Endodontist is the best person for the job.